Valencia’s Luxoir


The best Valencia hotels are a splendid combination of tradition and innovation.  Our successfully merge these together to make for an experience in accommodation that is like none other.  There are fabulous amenities here, and the service is always exceptional.  With a lively urban center, and a city steeped in many festivals that date back to antiquity, there is a standard of hospitality that extends back many generations.  There is also a very exciting night life, and youth culture, which fosters a desire to be on the cutting edge.  One of the best metaphors for Valencia, perhaps, is found in looking at its architecture.  One can find buildings that are designed in many different avant-garde styles, and also find very classical examples of architecture as well.  They exist simultaneously here, and often without any apparent contradiction.

It is not by chance, then, that Valencia would foster the famous bad boys of international fashion, Antoine and Victor, the brothers behind the label Luxoir.  The young duo have been rewriting the standards of the fashion industry since their beginnings in Valencia.  Now an international phenomenon, they return to their home for grand events like the Valencia Fashion Week, but usually they are making waves throughout Europe, promoting a new trend known as Los Luxoir.  They have been at the BBB in both Berlin and Barcelona, and their work is turning heads on runways in all the usual standard fashion haunts.

With collections with names like Junk and My Room, their style has an appeal that speaks to a generation that is extremely conscious of contemporary trends, with a desire for both unpretentious comforts and ironic quotations from the history of design.  The Luxoir aesthetic is very fascinating in light of Valencia’s own position as a city that is both classical and contemporary.  Their designs carry strong elements of innovation and reinvention.  Reinvention, as a radically modern conception of recycling classical ideas and revisioning them for a new generation, is something for which the duo has an amazing flair, and it is exciting for the fashion world, and for youth culture everywhere, to think that they are just beginning.

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